Danner set up shop, Lifestyle Concept Store to be exact, in downtown Portland, Oregon Union Way. Their second retail location, alongside their own selection of fine goods expect labels such as Fairends, Topo Designs and Taylor Stitch. Launching alongside and exclusively in the store the new Vertigo 1022X boot in a unique color way.

Danner creative director Haven Anderson describes “From a 10-foot living wall displaying native Oregon plants, a permanent mural wall portraying an iconic Oregon outdoor scene, to a dressing room that pays homage to the beauties of a handcrafted wooden teardrop trailer, the design of our new shop will do nothing but make shoppers want to head to the mountains, the coast, the desert or wherever they feel alive in nature.” Head to our gallery for a tour and take a look at our recent factory visit.

http://www.selectism.com/2013/08/29/danner-launches-lifestyle-concept-store-in-downtown-portland-oregon/