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The stores for ENGELBERT STRAUSS present the world of workwear from a completely new perspective. The retail design concept is simple and unconventional but deeply honest. Plajer & Franz studio found a playful way to integrate various trade and craft references into the design concept and by doing so offer an emotional shopping experience with a clear expertise statement.

Design by Plajer & Franz


http://plajer-franz.de/en/projects/engelbert-strauss-bergkirchen/

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