Made for Life branding by Kingdom & Sparrow

August 1st, 2016 by retail design blog

Made for Life by Spiezia Organics is an amazing skincare company that uses all natural ingredients to help people feel beautiful inside and out. Their brand needed a refresh that really shouted about their values and look like the high quality, all natural brand that they are.

We looked at all visual elements of their brand and how we could amp up the excitement and energy. In making and using the products organic movement was key, so we produced an original piece of artwork based on the demijohns used in their product maceration process.

The illustration assets were created by referencing and directly using their organic botanicals to create printed elements within the artwork itself. This depicted the natural ingredients, the bright, positive energy of the brand and the hand done process of making their products.

These illustrations and colour palette were used as a bright, bold addition to the otherwise clean, simple, high end look we developed with them. The overall rebrand considered beautifully vibrant packaging that included a striking range of boxes, glass bottles, pipettes, flannels, tins and even nail files.

We also worked pro bono on their Made for Life Foundation logo – a charity that uses natural therapies to help relax, rejuvenate and heal people who have or are suffering with cancer. We produced a real woodcut tree print in-house to signify the growth and support they provide.

Designed by Kingdom & Sparrow

http://www.kingdomandsparrow.co.uk/

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