CIFF (Copenhagen International Fashion Fair) approached Lucky Fox to build and install a pop up space to showcase North Wind, their exclusive collaboration with Harvey Nichols. We created a series of bespoke raw timber hanging rails and acrylic concrete-effect plinths, to show off the collection that embodies CIFF’s vision of the modern Scandinavian male. Attention is directed by a large LED-illuminated arch in the same concrete-effect vinyl and a focus area of raised plywood flooring.
The project also included two presentation boards depicting further information about the CIIF brand and North Wind collection. The pop-up, which will run until 27 November, appears in Harvey Nichols’ Project 109: an ever-changing concept space that plays host to a variety of brands. Project 109 was a new addition to Harvey Nichols’ flagship store in Knightsbridge, following the huge refurbishment of the men’s department earlier this year.
Photography by Melvyn Vincent