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The pop-up Installation of Rollover Reaction located at the most prestigious shopping center in Jakarta, Plaza Indonesia.
Ethelind Laurencia in collaboration with erreLUCE materialized the space with textured paints on the wall to give the dimension for the light to shape on. The flooring exposed with hand-painted texture domination with pink of Rollover Reaction. The touch of detail also given with combination look of natural stone and copper color. Stainless-steel as flexible mirror to reflect the beauty of precious customers. Last but not least, a touch of spotlights give an accent of the products and accessories.

Interior Design by Ethelind Laurencia
Lighting Design by erreLUCE
Photo by Ryan Salim

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