A Masterpiece of Craftsmanship: The National Craftsman-Made Liquor

Work Name: Lingjiang · Great Country Craftsmanship
Client Name: Guizhou Lingjiang Liquor Industry (Group) Co., Ltd.
Service Content: High-end liquor product design
Service Team: Gu Yi · Brand Packaging Design Department

Warm Reminder: This is an original product by Gu Yi Design. Patent and copyright certificates have been secured. Please respect intellectual property and avoid unauthorized replication.

Scope of Services
Gu Yi Design provided a comprehensive suite of services, including:

Refining the product concept
Designing the liquor bottle
Developing the gift box packaging
Formulating production processes for the bottle and gift box
Creating finished product proofs
Producing product videos
Rendering product images

Bottle Design Inspiration
The bottle embodies the elegance and wisdom of craftsmanship, inspired by the Luban lock—a symbol of the original mortise and tenon structure. This design reflects the spirit of artisanship, where every interlocking piece signifies ingenuity and heritage. The bottle’s creative composition mirrors the harmony of concave and convex forms, emphasizing the precision and unity of craftsmanship.

Gift Box Design Inspiration
The gift box honors the Chinese cultural heritage of movable type printing, combining artistry and history. Each intricate detail reflects the labor and legacy of artisans. The design is a tribute to the enduring cultural marks etched in history, with every box encapsulating the struggle, craftsmanship, and story of Lingjiang wine.