ZAAS, was commissioned to design the new flagship store for Gree, one of world’s largest air conditioner companies where the task was to create an engaging display space as well as promoting the recognition of this world wide brand in Turkey. Air conditioner display area is designed to accomodate wall mounted types & stand up cylindrical floor conditioners with distinct technology & design. The abstraction of air that is ‘heated’ and ‘cooled’ come into being in the use of a bold, warm color in the meeting room and different tones of blue in other areas. The use of different materials like wood, metal & glass also aim to reflect the idea of harmony betwen the cold and warm, embracing the theme of ‘Heating & Cooling for Everyone, Everwhere’