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As the first buyer store at the Wangfujing commercial space in Changsha, it covers an area of 1,400 square meters.
With the concept of “parallel world” as the theme of the entire space, a new visual impact is replanted in the original commercial space to attract new generation consumers to experience comprehensive and changeable shopping fun and on-site experience.
The theme of Parallel World is fully integrated into space, details and vision. The mutual mapping and collision between different materials enhance expressiveness and interpret the characteristics of the theme concept.
A more in-depth analysis of the balance point between the floor effect and visual communication of the department store format, to create a brand-new buyer
设计团队
ALL DESIGN STUDIO
Creative Director
Fred Li/Gnial LIANG/Wei Chen
Interior Designer
Fred Li
Construction
上海普宏建设工程有限公司
3D Rendering
Wang Hong Bin
Photographer
Studio Ten
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