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The immeasurable heritage of the Gutteridge brand intends to remain an absolute priority in the design approach and vision for the future.
The brand’s more than 30 years of retail experience, modeled on a great Anglo-Saxon tailor shop, have led us to consider the new Gutteridge POS as an exclusive and unprecedented tailoring club that embraces the customer in a modern and more architectural form from the first step into the store.
The perception of the product and one’s ego should be further enhanced to give exclusivity to the product and service.
Every detail is thought out and elaborated to offer an exclusive and uplifting shopping experience.
“contemporaneity is the growing evolution of the present”
The new and extraordinary flagship overlooks Corso Vittorio Emanuele and “greets” the Duomo with great pride and style. A space that has been completely redesigned and rethought to better communicate with its surroundings and minimize the visual architectural barriers between inside and outside.
A multi-material environment that always remains in balance between the retail style and the domestic feel, consisting of Canaletto walnut wood, Patagonia marble, Levanto marble, green marble, brass and Viennese straw……
A welcoming and then commercial first floor gives way to a basement dedicated to the product and the different product categories as well as the unusual manual tailoring.
the evolution between yesterday and tomorrow explodes in the magic of a story that continues an

Design by Christopher Ward studio

https://www.christopherward.it

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