POP UP! UNIQLO Pop Up Store by HWKN, New York

February 7th, 2012 by retail design blog

The 6 “UNIQLO CUBES,” have arrived in New York City, now at the Highline Rink. The cubes celebrate UNIQLO’s innovative yet classic apparel in smart jewel-like architectural packages. HWKN’s designed cubes illuminate and enlighten neighborhoods with an in-depth look into UNIQLO’s unique product quality. The pop-up stores showcase UNIQLO by forming simple volumes with high-tech surfaces cladding their gridded surface.

Once the cube is plopped into location, a section of the form slides open like a vault, inviting people to come visit, try on clothes, and purchase the treasures that lay inside. At night all cubes glow in the dark and mark their presence. UNIQLO’s brand presence emerges from the powerful simplicity of the form, to the glowing facades, all the way down to the details; unfolding the highest material and manufacturing quality.















http://www.hwkn.com

Bread & Butter Berlin 2012 Summer – CODELLO
Bread & Butter Berlin 2012 Summer – CODELLO
Today’s Special Jiyugaoka flagship store by Schemata Architects, Tokyo
In the interior space, mainly prefabricated steel racks are used, while part...
guji store by ninkipen!, Osaka
This is the interior design for a fashion shop in Osaka, Japan. I dropped th...
HIGH STYLE Cannabis Store by The High Road Design Studio, Albuquerque - New Mexi...
Through the use of natural materials— wood, stone, and vegetation— and a div...

One thought on “POP UP! UNIQLO Pop Up Store by HWKN, New York

Leave a Reply