Novoceram Grands Millésimes booth at Cersaie 2016, Bologna – Italy

November 28th, 2016 by retail design blog

When the grape harvest for that year is exceptional, the winemaker can create a wine that is equally extraordinary, that originates from the tradition of the style of the wine house, to breathe life, only once, into a unique concert of aromas that is classified as Grands Millésimes. This year the ideas of Novoceram, a French producer of ceramics since 1863, have found a way to stray from the path of tradition of the brand, while still remaining faithful to a pathway that is more than a hundred-years old.

The ceramic grape harvest of 2016 has led to the creation of five unique collections, five 2016 Grands Millésimes designs worthy of a stage that is able to enhance their uniqueness: a pathway to live and sample that leads to the new Novoceram “Grands Millésimes” stand that opens its doors in Bologna from September 26 to September 30, at Cersaie 2016, the International Trade Fair of Ceramics for Architecture and Bathroom Furnishing.

Just like a family castle in the heart of a vineyard, Grands Millésimes is a wine-growing family estate created by Francesco Catalano in a modern and minimal style that best expresses the contemporary vision of the French tradition and savoir faire.

From the vine to the glass, from earth to ceramics, the five exclusive cru of Novoceram fuse the epicurean pleasure of the palate with that of the eyes and touch: Indigo, the irreverent interpretation in a pop style of the traditional white and blue azulejos, Oz, a ceramic stone with a character that leaves no room for compromise, Jasper with its rich veining, Kobe a fine stone of Japanese inspiration, Tablon the ceramic wood for outdoor chic with a rustic effect.

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One thought on “Novoceram Grands Millésimes booth at Cersaie 2016, Bologna – Italy

  1. Lighting is good but tiles are very terrible everywhere. Know the purpose of the booth?

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