Posts Tagged ‘typeface’

Unpackaged grocery & café by Multistorey, London

July 19th, 2013

Our visual keys were a utilitarian 1950s pre-supermarket era of local grocers and busy high streets; coupled with Mediterranean café influences, inspired by the Spanish food and wine at the core of chef Kate de Syllas’ menu. This is manifested in our palette of rich ochre, inky and duck-egg blues, dusky coral with more vibrant tomato red, sunflower yellow and turmeric.

Smartas branding by Anagrama

June 16th, 2013

Smartas is a brand dealing in lively and bold disposable articles. Their prime commodity is toilet tissue, which is sold in various color and odor presentations. Our objective consisted in designing a visual idea that represented Smartas’ fun and youthful spirit.

NO. men’s skin care branding by Shou-Wei Tsai

May 26th, 2013

NO. used different numbers to represent different scents. Different typeface for different products. Most importantly, NO. have a set package that just using number to telling you the order of using NO. product. The vision of NO.men’s skin care is to offer high-standard product in terms of both design and quality.

No7 re-designed by Two Create

February 18th, 2013

Pewter replaced the current gold on pack and a subtle range of colours was introduced to aid navigation between skintypes and product category. The No7 logo was scaled up and cropped on cartons, reflecting the new bolder and more confident voice of the brand. A new typeface was chosen for pack copy, and the logo and copy then left aligned to feel more modern.

Slowly Does It Food branding by BERG

September 22nd, 2012

The brand identity was applied to environmentally responsible packaging materials. This included various foil food pouches, paper bags and containers. All very clean, simple and unembellished – ‘It’s really all about the food’.

The A Stool by Alexander Swain

April 24th, 2012

The A Stool takes it’s design from a letter A. The A typeface is Replica: designed by Norm in Switzerland. The A-frame gives the furniture strength but also reflects my passion for typography. Made from accredited Birch plywood bonded with a coloured laminate and comes flat pack.

Zaha Hadid Architects brand identity by Greenspace

February 24th, 2012

Collaborating closely with Zaha’s senior partner, Patrik Schumacher, Greenspace and designer Miles Newlyn have developed a brand identity that has a minimal feel. It is inspired by the contemporary material and construction choices employed by ZHA, visualised through the use of varying paper stocks, simple highlight colours and carefully chosen print techniques.

Marmalade TOAST brand identity by &Larry

July 10th, 2011

A fresh new identity for an upmarket gourmet café from The Marmalade Group. Previously known as ‘Toast’, the café’s brandmark has been refreshed to include ‘Marmalade’ as a headline and co-branding element.

Pedro García identity by Cla Se

June 9th, 2011

The new brand identity Pedro García shoe based on the development of a graphics system created exclusively from the typeface Caslon 540. The texts are composed by basic rules of implementation which gives a very distinctive personality.The typography is always applied in black and white flag made in cash left, and sensitive.