This new clothing store located in Lamb’s Conduit Street was designed by IY A Studio, the main concept of this interior is how to get it’s own personality that reflects the contrasting area and customer profile of this East London location. Clean White was chosen as the main color of this store interior, mixed with crafted wooden paneling and simple clothing systems to create a quirky, interesting feel. This is enhanced further with marble heads designed by acclaimed sculptor Paul Van Stone providing a novel approach to seating and a carefully selected range of vintage items including the extremely versatile gym horses which are used for both seating and display.

http://www.momoy.com/2010/01/01/folk-clothing-store-interior-designed-by-iy-a-studio/
http://www.belowtheclouds.com/2010/08/18/folk-clothing-pa-brick-lane/
http://iyastudio.co.uk