Get an unrestricted access to all the blog and those extraodinary functions that can help your business grow in a continuously changing industry.

Register & subscribe to a premium membership! Register
Subscribe for 9.9 EUR/month Subscribe now
Subscribe special price for 99 EUR/year Subscribe now
Close
Select categories
Select cities

Nike is in the air – To highlight the benefit of the Nike Air Max, the shoes were packed in air-cushion. The benefit of the product is transferred into the packaging, and made visible. The package provides the best possible presentation of the shoe and a height advertising effectiveness. Due to less usage of materials, it also contributes to sustainability.

Designed by Ralf Schroeder / Scholz & Friends

http://www.thedieline.com/blog/2013/6/17/nike-air-packaging-concept.html

Add to collectionAdd to collection