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Visual and interactive designs for multiple Selfridges windows to celebrate Magnum’s 25 years in the industry. The Make My Magnum experience offered customers the opportunity to create their own Magnum using a variety of toppings and chocolate coatings and the window displays promoted this limited edition product using a signature Magnum wallpaper graphic, brown and gold colours and specific lighting.

Designed by Prop Studios
Photography by Melvin Vincent

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