Timberland, a brand that is nature-oriented like no other. A brand that lives and embodies its philosophy. The environmental awareness shows itself as much in products as in company processes and in its appearance at the point of sale. In line with this philosophy, almost all furniture items are made of wood and metal. Seating made of real leather supports the standards of the brand. The striving to work sustainably can be observed in the collaboration with suppliers just as much.
ARNO and Timberland have been working closely together for more than 10 years. Timberland had ARNO equip a total of 900 stores – 100 of these in 2014. They were fitted in Europe, the Middle East, Russia, South America and Africa. ARNO produces all furniture elements such as wall shelves, accessories cabinets, window displays, dressing rooms, wall installations, leather armchairs and logos.
The majority of furniture is made of oak wood that in combination with the hot milled, black metal parts creates an authentic, rustic and at the same time qualitative and sophisticated look. This distinctive look and a resulting unique atmosphere present the brand in an authentic way and transform the heart of the brand into a shopping experience. Shoes are showcased on a black metal construction that is attached to a red brick wall.
The shoe product range with the well-known Timberland boots and boat shoes is staged and visually separated from the fashion department. The fashion areas show a lot of wooden materials to emphasize the outdoor functionality of the clothes. Another special highlight is the checkout area that shows the brand culture in form of emotional pictures. ARNO will host a booth at the deutscher Modehandels-Kongress (German Fashion Trade Conference) on November 5th and 6th in Düsseldorf, the seasons highlight for the entire fashion industry.
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