We’ve come to know Études Studio as a collective of versatile talents whose interests straddle a number of disciplines, including retail. They’ve dabbled in the field of pop-up stores, with editions in Paris and New York City. To inaugurate a permanent space in the french capital, Études Studio decided not to flex their creative muscle, but enlisted Paris-based agency Perron & Frères to create a temporary installation.
The store is situated in the heart of the Marais district and occupies a 200 sqm. [2,153 sq.ft.] split-level unit cum secluded courtyard, it’s intended as a multi-purpose space, accommodating a private workspace and a flexible exhibition area where to display the seasonal Études Studio men’s apparel collections, new book editions, and exclusive collabs. In addition, it’ll also be a place where a scheduled range of artsy events will be held.
The site-specific installation is aptly entitled N°0, and consists of panels in smokey black glass and matching wooden displays in a smilar hue. Showcased within is Études Studio’s A/W 2014 collection, and the apparel pieces integrate this season’s designs that are inspired by rap and heavy metal symbolism, as well as a capsule collection featuring prints by Canadian photographer Jessica Eaton [open through dec 31]. Mind you, this temporary setting will be followed next spring by a new interior design by edgy architecture practice Ciguë.
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