Check out virtual reality glasses, 3-D printing, a drone playground and much more… mobilcom-debitel´s Digital Republic hosts the hottest digital lifestyle products in a temporary location.
Customers can try out new gadgets controlled by mobile apps, see prototypes of future mobile products and test new digital services. At night, the Pop Up Store hosts concerts, workshops and speakers; new business ideas contested in the start-up competition „The Ramp“.
The store concept and graphics were created by Hamburg based 3D-specialists Preussisch Portugal. All modules are cheap & flexible, easy to set up and adaptable to various locations. The German telecommunication brand mobilcom-debitel was interpreted in a new and urban way, using subtle branding, strong colours and rough materials to create a unique Pop-Up Store atmosphere.
Photography by Sebastian Vollmert
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