Stassen Teas Packaging by Branding by Garden

August 9th, 2015 by retail design blog

Stassen is one of Sri Lanka’s largest conglomerates, established in 1977. Stassen Tea produces 100% Ceylon tea, picked from their tea gardens in Sri Lanka. The group is especially well known for its high quality tea cultivation and currently exports to the US, China, the CIS countries & Japan, amongst others.


The new brand and packaging were designed to be easily recognizable on the shelf and build impulse purchasing from shelf to basket. From global market brand research, to brand strategy, brand creation, packaging design and design production across 48 SKUs and through 6 ranges, the result is a bright, elegant and contemporary range of tea packaging – a big move from the original range of packaging, and a refreshing change.

Design: Branding by Garden / Joseph Hedges
Photography: Joseph Hedges












Doce Cielos honey branding by Anagrama
The packaging design praises the great variety of honey varieties using a ca...
CORONA Greek Olive Oil packaging by Thomas Kiourtsis
Thomas Kiourtsis created a minimalistic identity which along with the packag...
Rapha 2016 Welcome Packs by Progress Packaging
Maintaining the sleek look of Rapha, the black was achieved through Colorpla...
This Is Not A Juice, This Is An Invitation by Kissmiklos
I bought 14 pieces of green cold pressed juices. I designed a typical Juice ...

Leave a Reply

Your email address will not be published. Required fields are marked *