Parador stand at Branchentag Holz by Preussisch Portugal, Cologne – Germany

July 15th, 2016 by retail design blog

The Hamburg based agency Preussisch Portugal designed a new fair stand for Parador at the „Branchentag Holz“ – a German lumber industry show – with focus on creating an inspiring atmosphere and a good basis for dialogue between the trading partners. In the center of the stand is a central table, with playful arrangements of wooden blocks. The stand layout and construction is based on EURO pallets, giving the premium brand Parador an approachable and contemporary feel.

Photography by Behrendt & Rausch Fotografie

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