Magasin du Nord’s Copenhagen flagship store, which overlooks the largest square in the city, has installed an animated Christmas display that spans eleven 3m windows.

It features Magasin du Nord’s Christmas character, Veronica, was first seen in 1936. Veronica is seen moving through each window of the department store in search of the perfect gift, drawing the attention of shoppers in the square.

The illustrations are hand drawn by Danish illustrator Mette Boesgaard and made specifically for each window. Each window tells its own story and comes to life through the different layers and moving elements.

Design: Magasin Windows Design
Photography: Gyrithe