AYCA, meaning ‘new moon’ in Turkish, is a Delhi-based natural wellness products company. This minimalist design use simplest elements to create the maximum effect.

It combine basic geometry patterns, a clean typographic composition and the use of soft blue with warm brown colors, which makes the brand stand out with more power, attitude and personality.

Inspired by minimalism and pattern configuration, this sophisticate design communicates the focus of Ayca for moment and modernity. The atmosphere is soft, with an international touch, that already expresses the desire of the 2 Indian creators to export their product overseas.

Design: WHA-T