![](https://retaildesignblog.net/wp-content/uploads/2013/12/Le-Chateau-windows-Toronto-Canada-300x300.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/The-Container-Stores-New-Store-Design-780x504.jpg)
FRCH Design Worldwide in partnership with digital agency MJD Interactive announced a successful prototype for The Container Store in Dallas, Texas, known as the brand’s Next Generation Store. The all-new 24,500-square-foot flagship features several innovative experiences and solutions including 18 digital touchscreens, an optimized product navigation system, and Custom Closets Studio. The Custom Closets Studio created an in-store destination where closet vignettes allow guests the ability to visualize possibilities at every price point. An elevated and more comfortable experience featuring a new hospitality component, including a seating area where customers can gather ideas and be inspired.
Retail Design: FRCH
Digital Agency: MJD
Photo Credit: Mark Steele
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-7-780x518.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-5-780x521.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-4-780x522.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-3-780x519.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-2-780x520.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2018/11/TheContainerStore-1-780x517.jpg)