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Seven times lighter than air with patented CloudTec® technology and innovative material: the sensation of running on clouds provided by the new running shoe model from On is conveyed by an outsize “helion“ molecule in the shop window.
Development & Production by DFROST Retail Identity
Photo by David Matthiessen
![](https://retaildesignblog.net/wp-content/uploads/2019/03/Dfrost_RetailWindowDisplay_ON_Helion_03-780x585.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2019/03/Dfrost_RetailWindowDisplay_ON_Helion_01-780x585.jpg)
![](https://retaildesignblog.net/wp-content/uploads/2019/03/Dfrost_RetailWindowDisplay_ON_Helion_02-780x585.jpg)
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