Tynimo offers a curated mix of beauty, home, fashion accessories, stationery, kitchenware, sports, travel and Indian handicrafts. The store is designed to deliver an ‘organized browsing’ experience in a combination of store design, store planning and visual merchandising. Strategically located ‘Trending points’ that make compelling suggestive recommendations to browsing customers. A trending palette of whites, wood and pop colors in the environment, fixtures and the graphic language play a significant role in articulating the spatial lifestyle language of the store. Way-finding scheme, developed in a combination of pictorial and textual signage, ensures customers have a convenient and enjoyable informed buying experience in the store.