Dim is celebrating 60 years in the fashion industry by promoting a new concept that will accompany its various store openings in Europe.
The concept is encapsulated by a new claim, “Je suis libre”, which aims to celebrate the brand’s sense of freedom, a freedom of movement and spirit.
Simple, white and natural wooden lines give centre stage to lingerie collections for both men and women.
A youthful, modern and inviting image with a wide range of products to satisfy all customers.
Effebi has produced bespoke furnishings for Dim’s new stores in Paris, Reims, Valence and Metz.
Architect Conrotto Progetti
Photo Courtesy Barbara Corsico