A dreamlike, comfy and innovative environment which translates the brand’s values through a solution that integrates digital and analog. All senses are stimulated in the experience through the coverings, the carpet, the soundscape, or the immersive installation.
The cardboard box, the mattress casing, is Zissou’s main symbol and therefore it was used as
the base module of the project, replicating itself to cover walls and ceiling creating a digital aesthetic texture in the color palette of the brand.
At the special installation “Dreaming bedroom” is possible to listen to the programed soundscape synchronized with the color moods to enjoy a moment of relaxation and escaping from the external world.
Conception: Estudio Guto Requena
Scenography: GTM Cenografia
Installation “Dreaming Room”: Modular Dreams
Carboard boxes: Klabin
Photo by André Klotz