This year, AMBUSH has raised its retail operations to the next level with an almost simultaneous launch of pop-up stores at six shopping destinations across the planet. Strategically situated at leading department stores, each one of the ephemeral spaces features a different setting which has been designed by the brand’s in-house design team. Next to Seoul, New York City, London, Berlin and Istanbul, a pop-up store has also opened its doors in the boomtown of Dubai. Situated on the premises of Harvey Nichols department store, the chosen aesthetic of the setting takes cues from AMBUSH‘s Mushroom charm, a popular item in the collection. Magnified and paired with a mirrored backdrop and bright yellow setting, a striking hue which ties in all six pop-up stores. So, what’s in store? The AMBUSH pop-up store carries a curated selection of apparel items from the brand’s S/S 2022 Collection and will remain open through Sun – Apr 17.