Dhandia Jewellery Store which is spread across many cities, approached us to design a new store for their premium GK space with a not-so-cliché Jewellery store design language.
Alt-Vault is our attempt to create a new benchmark in the design of jewellery retail stores. The 800 sqft. of space has been designed and planned in a way to give the visitors an exhibition-like spatial experience and not the traditional sitting across the table experience.
Intentional monotony of nude and muted colours was spread around the store which would let the jewellery pieces speak more. The environment around them just helps elevate the experience of the patrons.
Designed – Design Ethics Architecture Studio
Lead Team – Poulomi Dhar, Jatin Gupta
Photos – Studio Re-Call