From its humble beginnings as a tightly-knit family business in Buffalo, New York, New Era has grown into an international lifestyle brand with an authentic sports heritage. New Era is not about conformity. It’s about personalisation, true customisation that offers literally billions of styles, sizes and looks. In addition to being the official on-field cap of Major League Baseball and the National Football League, New Era products are a canvas for individuality and self-expression – encouraging everyone to FLY YOUR OWN FLAG™.

Photographer: Zsolt Istvan Posta
Images courtesy of Retail Design Blog