Established brand Mad Mex approached Morris Selvatico to design their prominent corner site at the new East Village in Zetland.
The existing palette remained true to the brand with the addition of some newly designed elements. The massive three sided shopfront required sketch upon sketch to achieve the end result. Signage visibility to passing traffic was important but injecting some of the brand’s personality was the main challenge. Operable windows were employed to two sides allowing the interior to speak to the outside while a lasercut metal screen emulating the pattern of the breeze blocks on the counter was custom made as a division.
Instead of opting for a standard powder coat finish on the windows and doors, we opted for a custom light turquoise finish to marry in with the turquoise highlights from the interior. The Corona chandelier has always been associated with Mad Mex restaurants however we decided to add a slightly more industrial approach to its appearance. Exposed galvanised pipes were used to hold the neck of the bottles with individual LED light bulbs within. Raw concrete walls, exposed brick, rustic timber and handmade tiles form the rest of this Mexican street food inspired interior.
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