Studio Cheha begins its design process from the basis of re-imagining everyday objects. By deviating from accepted norms to create completely new items, they do away with stodgy traditional design elements. The most recent result of this novel approach is the ‘bulging 2D and 3D lamps’. Available for pre-order on Kickstarter they come in three variations: ZIGGi, DESKi, and CLASSi. Each edition creates a bigger and brighter optical illusion than the original members of the ‘bulbing’ series of lamps. The 3D appearance is achieved via detailed etching of the 2D acrylic.