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adidas House at SoleDXB / RedFest / JazzFest by LightBlue, Dubai – UAE

posted by retail design blog on 2016-03-20

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Our brief was to make an impact and let guests know that the leading streetwear brand had arrived at the event! We created a three tiered structure, standing at over 8 meters tall. Consisting of a ground floor showcase of the 4 key product franchises, a fully functional retail area on the middle floor, as well as an exclusive lounge on the top floor.

Designed by LightBlue
Photography by Seth Wright

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