adidas House at SoleDXB / RedFest / JazzFest by LightBlue, Dubai – UAE

March 20th, 2016 by retail design blog

Our brief was to make an impact and let guests know that the leading streetwear brand had arrived at the event! We created a three tiered structure, standing at over 8 meters tall. Consisting of a ground floor showcase of the 4 key product franchises, a fully functional retail area on the middle floor, as well as an exclusive lounge on the top floor.

Designed by LightBlue
Photography by Seth Wright

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