Alienware theme store and internet café by Gramco, Kunming – China

June 27th, 2016 by retail design blog

The design of gaming PC brand “ALIENWARE” store and its internet café zone. Inspired by the brand concept “ALL POWERFUL”, taking advantage of the five-meter-high ceiling of the store, this design uses lighting fixture which extends down from the top, and makes the ceiling design a corresponding style with the display desks. This design emphasis on customers’ experience of store visiting and products, also brings out powerful and high-tech features of ALIENWARE. In the Internet café zone, a strong gaming atmosphere is built with a stage-like 5 vs 5 team fighting area.

Designed by Gramco
Photography by Misae Hiromatsu

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One thought on “Alienware theme store and internet café by Gramco, Kunming – China

  1. Max says:

    Looks like a great design. Having efficient processes in all areas from design to staffing and payroll can ensure you give you business the right tools to thrive.

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