Poción restaurant by studioBIG, New York

October 9th, 2016 by retail design blog

Poción is located on West 177th Street, in the heart of Washington Heights, a predominantly Dominican neighborhood at the northern tip of Manhattan. It’s the first vegan restaurant in Washington Heights, in an area dominated by mostly fast and fried food joints.

Leah Plevrites of studioBIG designed Poción’s interiors, brand concept, and logo, based on Domincian-born, lawyer-turned chef Alex Peralta’s idea for a bar/restaurant in his neighborhood that was different: organic, contemporary…and crafted as an homage to the Dominican Republic’s national drink, Mamajuana.

The glass bottle feature walls with wooden planks visually references the inspiration of the colored glass bottles and natural infusions of Mamajuana. Custom-designed test tube chandeliers hang above the bar, where bartenders use eyedroppers to add healthy tinctures and house-made bitters to cocktails crafted to promote health and cure ailments.

Design: Leah Plevrites – StudioBIG
Photography: Harriet Andronikides












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