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HAZ Restaurant is celebrating after recently winning the London restaurant category at the Restaurant Bar Design Awards. International branding and customer experience agency I-AM played its part in the success by refining the brand identity and experience offering of HAZ, part of a five-strong chain in the capital. At the heart of the project was HAZ’s desire to immerse its customers in the atmosphere of modern day Turkey. Inspired by the burning embers of the cooking process, hints of gold and copper have been incorporated throughout the interior from the lighting and bar design through to the menu visuals. The undulating design of the restaurant’s ceiling acts as another key focal point and is inspired by the art of Turkish coffee.

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