Nikon used the agency Costa to offer a unique project integrating a photo school, an exhibition space, an after-sales service and a shop in the heart of Paris.
The challenge lies in articulating these 4 services within a place with reduced surface and multiple constraints.
Streamline a complex space to make it readable and simple to address for customers.
The strong idea of the project lies in the creation of a matt varnished light wood central box to welcome the after-sales service.
Niches and cupboards animating the outside of the box coming to them to present the products for sale.
On the outskirts, hanging screens make it possible to offer regularly updated photo exhibitions.
Design : Agence Costa / Dimitri Vronsky
Contractor : Les Contractants
Photos : Olivier Helbert