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Crocs are one of the most iconic footwear brands in the world with over $1 billion in annual revenue. Designed for global roll-out, the flexible new concept Briggs Hillier have created for Crocs is built on a core design DNA to drive brand consistency across different retail formats. Launched in China, the concept brings the brand to life, radiates energy and celebrates the fun of being a little different.

Designed by Briggs Hillier

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