TOUM is a premium Middle Eastern & Made Fresh shawarma and coffee brand crafted for a refined, modern audience. Inspired by the rich culinary heritage of the Middle East, the brand blends authentic flavors with a contemporary café experience, delivering quality, freshness, and elegance in every detail.

At TOUM, every shawarma is prepared fresh to order, featuring perfectly seasoned meats, soft artisanal wraps, crisp ingredients, and signature garlic toum sauce. Complemented by bold, aromatic coffee, the menu is designed to offer a sophisticated yet fast-paced dining experience.

The brand’s visual identity reflects minimal sophistication with subtle Middle Eastern influences, emphasizing premium quality, clean design, and modern simplicity. TOUM stands as a destination for those who value authenticity, freshness, and a polished culinary experience.

The TOUM logo is inspired by the bold flavors and freshness of Middle Eastern shawarma culture. The custom “U” subtly represents the swirl of traditional garlic toum sauce and the vertical cut of freshly sliced shawarma, reinforcing the “Made Fresh” philosophy.

The warm color palette reflects spices, pita bread, and the vibrant energy of Middle Eastern street food, while the bold typography creates a modern and premium brand presence.