A considered blend of nature & beauty, the store will showcase an all-new architecture that incorporates modern technology while remaining true to the brand’s country-Australian heritage. The creative intellect behind the new store design is esteemed architect Kelvin Ho, from Akin Creative. Ho explains that his intention was to mimic Jurlique’s Australian heritage and seed to skin philosophy through the physical store environment.
He says, ““Jurlique’s authentic brand values have inspired the choice of materials, not only in the colour palette and textures, but also in the selection of natural, sustainable, and honest materials. Taking cues from the Jurlique farm and the Adelaide Hills, the materials are a mix of natural, handmade and highly textured finishes including silver travertine, Tasmanian oak, brushed brass and terracotta tiles.”
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