This Boutique is the first Premium Store of LIUJO menswear collection. Technique, masculine, contemporary were the keywords of the briefing with a special research to the garment heavy load approach. The balance was hard to find but a challenging dare. “Carbon wood”, light cement and brass are the ingredients for the final result. The whole display system is flexible and the brand new prime wall display module is design to detach technical lighting from ceiling, integrating it to the display allowing to have always the correct and most efficient illumination to the product.

Designed by Christopher G. Ward