Crate47’s cafe branding of Muni Coffee Co was all encompassing including their own label coffee branding, signage and menu design as well as website design. This was done in conjunction with our sister company Liqui who undertook the actual cafe design of the whole interior including the counter, furniture and lighting. Working together ensured that Muni’s unique coffee brand could become established within London’s bustling coffee scene.
Muni is a coffee company that combines both Filipino and European coffee influences, and our approach was to reflect this USP across the entirety of the brand. We achieved this by using elements of the Filipino culture and coffee production within our designs, using a subtle use of traditional Filipino patterns and complimentary earthy colour-ways for their logo, sub-branding and within their website. For the logo we developed two appearances; one clean, and the other worn, both utilising an accent around a vintage type face.
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