Gangnam is a place overflowing with hot places for the MZ generation, and it can be said that stores that promote or represent brands such as pop-up stores and flagship stores lead the trend.
It is a place where a more unique and conceptual strategy is needed, and a high-quality design with a different dimension that can attract more new customers as well as existing customers must be shown.
The arch display is the signature shape of space nail. The arch shapes conceived from women’s fingernails have been arranged neatly like several fingers and arranged in various ways and styles to suit the characteristics of each store.
I wanted to highlight the concept of the space by emphasizing the sense of color,
Designed by MAKEWITH(yun-jung Won/ su-hyung Lee)
Construction by MAKEWITH
Photo by yun-jung Won
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